Raeleen Kaesehagen

• Jan 13, 2016
• by Raeleen Kaesehagen

When looking at software to help run your diamond retail store there are so many questions. The first questions are often "What does my store need? What type of software and what functions does that software need to perform?" In the following blog I'll answer these question and provide details of what to look for, as well as briefly look at why software is such an essential part of a diamond retailer's business.

• Jan 27, 2015
• by Raeleen Kaesehagen

In today's world of options, what is it that makes a customer come into your store to buy diamond jewelery? Why does a customer choose you over all the online diamond jewelry stores and other businesses? With so much selection it is easy for customers to pick and choose. They vote with their wallets and determine if your store is the one for them. How do you stand out?

• Feb 10, 2016
• by Raeleen Kaesehagen

Securing business and customer information is of utmost importance to all retailers. If addressed and implemented correctly keeping data secure can be simple and straightforward. If forgotten or overlooked, the unsecured data can be accessed by unwanted persons, leading to negative press, lawsuits for lack of compliance, and a very big headache.